The holiday shopping season is upon us, and the Web3 world is joining in on the Black Friday fever. As traditional retailers gear up for doorbusters and digital deals, Web3 platforms and crypto companies are reimagining holiday shopping in a whole new way. With U.S. holiday sales projected to reach $1 trillion in 2024, including a significant increase in online spending, the impact of cryptocurrency markets has been significant due to Donald Trump’s victory in the U.S. presidential election in early November.
Blockchain technology is transforming traditional holiday bargain hunting into a digital adventure, with smart contracts replacing shopping carts and digital assets becoming the must-have items of the season. One such initiative is the Black Friday campaign from Changelly, a global instant crypto exchange that has been serving millions of users and hundreds of partners since 2015. By partnering with Topper by Uphold, Changelly is offering special discounts and promotions to make crypto more accessible to users during the holiday season.
Through their strategic partnership, Changelly and Topper by Uphold are providing users with substantial discounts on processing fees for cryptocurrency purchases. By using promo codes like BF2024 and BUY2024, users can save up to $1,000 on fees and reduce the barrier to entry for those interested in digital assets. This campaign aims to celebrate milestones in the industry and make crypto trading more appealing to both existing users and newcomers during this high-stakes period.
To further incentivize user participation, Changelly has launched a giveaway with a total prize pool of $5,000. Users who register on the platform and complete any transactions at floating rates will automatically be entered into the draw, with five winners to be selected in total. This reward system adds a fun and interactive element to the traditional holiday shopping experience, creating a festive and revolutionizing nature for users looking to get involved in the crypto market.
In addition to the strategic partnership with Topper by Uphold, Changelly has also teamed up with industry leaders such as MoonPay, Tangem, HAQQ, Ellipal, CoolWallet, and ZenGo to offer users a wide range of opportunities to save and win big on crypto swaps and purchases during the holiday season. This collaboration of notable companies and projects within the cryptocurrency sphere ensures that users have access to the best deals and promotions during one of the most significant crypto bull runs in recent years.
The transformation of traditional holiday commerce into the digital realm showcases a broader shift in consumer behavior, where blockchain technology enables new forms of value exchange. By integrating holiday shopping traditions with Web3-native companies, the digital asset ecosystem is maturing, offering users a more convenient and secure way to participate in the crypto market. With its comprehensive offerings and user-friendly interfaces, Changelly is leading the way in driving mass adoption and lowering the entry barrier to crypto for users worldwide.
