In a groundbreaking development, Crypto.com has partnered with Sony Electronics to introduce USDC as a payment option on Sony’s online store in Singapore. This collaboration signifies a major milestone for Crypto.com’s global expansion strategy. Through this partnership, users can now use Circle’s USDC stablecoin to make purchases on Sony’s online platform, making crypto payments more accessible to Sony’s customers. The General Manager of Crypto.com Singapore, Chin Tah Ang, emphasized the importance of this alliance in simplifying crypto payments for Sony’s clients and expanding the customer base for Sony Electronics Singapore (SES).
Circle’s USDC stablecoin recently became the first dollar-backed stablecoin approved for circulation under Japan’s regulatory framework, leading to Circle’s entry into the Japanese crypto market. Sony’s collaboration with Crypto.com aligns with the company’s broader efforts to explore blockchain and web3 technologies. Sony has previously unveiled Soneim, an Ethereum-based Layer-2 network developed by its subsidiary Sony Block Solutions Labs in Singapore, demonstrating the company’s commitment to blockchain technology and vision for a more integrated Web3 ecosystem.
As part of the partnership between Crypto.com and Sony, the Sony Store Online is offering exclusive promotional programs for Crypto.com USDC users to attract more customers. Customers who spend a minimum of 300 SGD ($223) in USDC on the platform via Crypto.com Pay will receive a LinkBuds Speaker worth 299 Singapore dollars. Additionally, the first 150 customers who spend at least 100 SGD in USDC will receive a 20 USDC bonus in their Crypto.com account. Customers who make a purchase of 300 SGD on the Sony online store can qualify for both promotional offers, effectively doubling their rewards.
Overall, the collaboration between Crypto.com and Sony Electronics in Singapore marks a significant development in the adoption of cryptocurrency payments in the retail industry. By introducing USDC as a payment option on Sony’s online store, Crypto.com is not only expanding its reach but also making crypto payments more convenient and accessible to a wider audience. As Sony continues to explore the potential of blockchain and web3 technologies, this partnership sets a promising precedent for future innovations in the industry. With the ongoing evolution of the crypto market and the increasing acceptance of digital assets, collaborations like this one are paving the way for a more seamless integration of crypto payments into everyday transactions.